IMC

Excellence Beyond Borders’ theme sparks industry-wide reflections on innovation, future of Nigerian Marketing Communications

The 13th edition of the MARKETING EDGE Now Edge Awards, held in Lagos, lived up to...

Interpublic Group secures Bayer’s global consumer health media account, creative duties at $750M

Interpublic Group has been chosen to spearhead global media, creative, and production...

Nigerian advertising spend set for unprecedented growth as industry leaders project rising adspend in future

By Felicia Nwosu and Abimbola Mohammed Advertising in Nigeria is no longer just...

Marketing Edge salutes media partners for their support at EDGE Awards 2025

MARKETING EDGE, Nigeria’s leading consumer-focused publication, has expressed sincere...

Ekiti Governor positions state as Nigeria’s new investment hub, projects ₦893bn adspend by 2028

Governor Biodun Oyebanji used his keynote address at the Marketing Edge Awards to...

MARKETING EDGE ONTV hosts Obatunde this Wednesday

This Wednesday, MARKETING EDGE ONTV will spotlight Israel Obatunde, Chief Executive...

Biodun Shobanjo calls for deeper storytelling, congratulates MARKETING EDGE on legacy of excellence

Advertising doyen and Chairman of Troyka Holdings, Biodun Shobanjo, delivered a stirring...

John Ajayi welcomes industry titans as Excellence Beyond Borders takes center stage at EDGE Awards 2025

It was a night of grandeur as the  Balmoral Convention Centre came alive last night...

African brands Congress 2025 set to celebrate a decade of innovation

The organizers are preparing intensely to host The African Brands Congress (ABC)...

Nigerian brands must adopt AI now or risk being left behind – Sewraj

Preetesh Sewraj, chief executive officer of the Loeries, challenged Nigerian brands...