Brands

Creative minds debate the chaos, clarity of briefs as Jolomi Awala calls for “brief therapy sessions”

A spirited discussion erupted on LinkedIn after Jolomi Awala, Executive Creative...

Nigeria poised to lead Africa’s digital advertising boom with 84% market share by 2029

Nigeria’s advertising landscape is undergoing a major digital transformation, with...

Guinness Nigeria delivers stellar comeback with N15.8 billion profit surge in Q3 2025

Guinness Nigeria Plc has staged a remarkable financial rebound, reporting a pretax...

FirstBank integrates PAPSS into LIT App for seamless cross-border payments across Africa

FirstBank, the premier bank in West Africa and a leading financial inclusion service...

Shake-up in the African soft drinks market as Coca-Cola HBC’s $3.4 bn takeover marks strategic pivot

In a decisive move that signals both consolidation and ambition in the African beverages...

When data meets emotion: A new way of telling brand stories

By Ayodeji Rasaq, COO, Duo Libra Marketing today is not what it used to be. It...

How Glo energized 2025 Ofala Festival with car and other Grand prizes

Globacom reinforced its position as a major supporter of Nigerian culture with a...

Meta helps older adults avoid online scams

As part of its ongoing global anti-scam awareness campaign, Meta has unveiled new...

Building tomorrow’s leaders today: How Nestlé Nigeria is transforming youth potential into national progress

Nigeria's youth challenge presents a stark contradiction. With over half the population...

Rapid Broadcasting Network clinches Outstanding Emerging Television Station Award at EDGE Awards

Rapid Broadcasting Network (RBN), operators of Rapid TV and Rapid FM, has been honored...