Brands

How service providers in IMC can drive brand narratives in turbulent times

The world has been in a sustained state of flux for the first half of 2020. Never...

FG intensifies campaign to deliver Ngozi Okonjo-Iweala’s candidacy for WTO DG

Even among top guns in the Fortune Global 500, having a compelling personal brand...

Diageo set to debut world’s first-ever 100% paper bottle

Diageo, one of the world's largest producers of spirits and beers, has announced...

Glo offers subscribers 55% reduction in international calls tariffs

Globacom has offered its subscribers about 55% reduced international calls tariffs....

NIMN 2020 Election Debates: Matters arising – By John Ajayi

The 2020 election debate organised by the National Institute of Marketing of Nigeria...

LaCasera celebrates Covid-19 frontline heroes

In appreciation of the frontline workers who have been committed to the overall well-being...

GBFoods unveils N20billion tomato processing factory

At a time when many businesses are going under or scaling back investments due to...

2020 BrandZ Top 100 increases by 5.9%, hits $5tn despite Covid-19 crisis

The world’s most valuable brands have seen their total brand value increase by...

Coca-Cola suspends social media advertising despite Facebook changes

Coca-Cola will suspend advertising on social media globally for at least 30 days,...

Coca-Cola EH Canning alcoholic brand set for launch

With the registration of EH Canning Co brand, Coca Cola, the soft drinks giant, seems...