News

Retail Media set to overtake TV Ad spend as global investment nears $200bn — WARC

The global retail media market is gathering remarkable momentum, with ad investment...

Oti Ukubeyinje warns: “AI can’t sell  trust” as brands chase perfection over authenticity

As artificial intelligence continues to redefine how brands communicate, one of Africa’s...

Black At partners with Informa for Africa Tech Festival

 Black At has announced a strategic partnership with Informa, organizers of the...

Senate orders full ban on sachet alcohol by December 2025

The Nigerian Senate has directed the National Agency for Food and Drug Administration...

VL Magazine debuts in Lagos, redefining storytelling,  digital publication in Africa

It was an evening of innovation and excitement in Lagos as VL Magazine officially...

Global footprint, lasting influence: Anietie Udoh named among TheIndustry’s 50 Men of Impact 2025

He does not chase the spotlight; instead, he builds the platforms that power it....

‎Firewood Rice Nigeria set to unify Africa’s heritage at this year’s Jollof Festival

‎A food festival can bring together different regional cuisines, ingredients, and...

Globacom launches ‘Glo Play Up’ lottery with millions in cash prizes

Nigeria’s leading telecommunications giant, Globacom, has unveiled...

For the second year running, Coca-Cola turns to AI for iconic “Holidays Are Coming” Christmas ad

Remember the backlash Coca-Cola faced last year after releasing its AI-generated...

PepsiCo unveils brand-new identity after 25 years

PepsiCo, home to over 500 iconic brands including Gatorade, Quaker, Siete, 7UP, Mountain...