Canon says Nigeria plays significant role in growth plan, launches new products
Canon Central and North Africa (CCNA), leading provider of imaging solutions, has restated its commitment to the Nigerian market with the launch of three new exciting products in the country. The new products are the EOS R System, PIXMA TS9540 and the ZOEMINI.
Speaking on the product launch, Amine Djouahra, Senior Manager Sales & Marketing – B2C, Canon Central & North Africa, said, “We are very proud to have officially launched and announced the availability of our EOS R System today here in Lagos- Nigeria. This market plays a significant role in our growth plans and we hope that today’s local launch event will further cement our position as innovators in imaging technology.
The new range of printers and the camera are poised to expand Canon’s imagery range in Nigeria and help customers manage productivity.
Canon is globally committed to investing in the unrivalled EOS world with cameras, lenses and accessories that set new heights in image quality, optical excellence and performance, building on Canon’s lens heritage, these high-performance lenses will push forward the frontiers of creative storytelling and satisfying the ever-evolving needs and demands of our customers.” He further went on to add that your fantastic stories must be printed & brought to life.
The EOS R System is redefining the frontiers of photography and filmmaking. Over thirty years on from the original, era-defining EOS launch, the bold, new EOS R System once again expands photographic possibilities in countless ways. The new RF lens mount has been engineered with the perfect blend of optical, mechanical and electronic design to capture unique moments previously seen as very challenging.
Since its inception in 1987, the EOS System – including Cinema EOS – has grown into the most recognized imaging system in the world. Today’s introduction takes the EOS platform to new heights, incorporating the best from the existing system, with even greater levels of performance, lens design possibilities and creative flexibility. The new RF mount has been built on the strengths of the existing EF mount and is the result of detailed research by Canon engineers, who have designed an impressive optical system with a flange back distance of 20mm and a wide 54mm diameter lens mount – allowing for even greater freedom when designing lenses. Further expanding the existing EOS System, Canon today also launches the EF-M 32mm f/1.4 STM – a new 32mm lens for the EOS M mirrorless system – and the EF 400mm f/2.8L IS III USM and EF 600mm f/4L IS III USM, two revolutionary, lightweight professional super telephoto lenses for the EF System.
Commenting further on Canon’s plans for Nigeria, Djouahra said, “We are constantly working to better understand the needs of our customers in Nigeria and introducing cameras such as the EOS R, PIXMA TS9540 and ZOEMINI enables us to better serve them. We want to offer our Nigerian customers’ new innovation that is currently changing the way we capture, store and share images. We believe the key benefits of these products include the durability and versatility which enables everyone to unleash their creative potential. “
With the introduction of the new products, Canon is also launching the professional consumer photo competition in Nigeria under the Campaign #MYNAIJAMYCANON. The competition is part of Canon’s efforts in enabling and inspiring cinematography talent in this region.
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