Burger King, American fast-food franchise to open outlets in Nigeria
Burger King, an American multinational hamburger fast-food chain headquartered in Florida, has announced interest to open its outlets in Nigeria.
The Franchisee of Burger King in Nigeria, Antoine Zammarieh, made this known while revealing that the hamburger maker in a show of interest in the Nigeria market had signed a development agreement for the Nigeria market.
Zammarieh further explained that the development agreement would give more confidence to the Nigerian market and consumers in general, especially during these hard times.
His words: “I always believed in Nigeria and in its people. I am confident this venture will go a long way and prove successful for Burger King, Nigeria, and our company.
“I believe this would be a tremendous step towards giving more confidence into the Nigerian market and consumers in general.”
The first outlet of the Hamburger chain in Nigeria is expected to be launched in Lagos. The Florida-based restaurant chain is set to join the likes of Dominos Pizza, Mcdonalds, Krispy Kreme, Chicken Republic (pieXpress) in a stiff competition for market share and dominance in a saturated market, with hundreds of other traditional restaurant chains.
Burger King is the second-largest fast-food hamburger chain in the world. It is a fast-food restaurant chain famed for serving customers with high-quality great-tasting and affordable food. The restaurant’s outlets serve more than 11 million guests who visit Burger King Restaurants around the world.
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