Beer consumption for H1 2022 hits historic peak

By Zion Rufus

Amidst economic downturns and inflationary woes, Nigeria still leads as the highest alcohol-drinking country in Africa, and second largest beer-drinking country in Africa.

Earlier in the year, Nigeria’s largest drink producers, Nigerian Breweries, Guinness Nigeria, and International Breweries recorded a whopping 31.17%  increase in sales within the first three months of 2022 as Nigerians spent over N246 billion on alcoholic and nonalcoholic beverages.

In March of 2022, a report by Oxford Economics which assessed the beer sector across 70 countries showed that Nigeria ranked 30th in global beer sales during the forecast period, accounting for 0.86 percent of $266.9 billion global sales.

The beer consumption report also established the sector as an increasingly lucrative industry with new figures compiled by Prime Business revealing that Nigerians consumed beer worth N599.11 billion in six months.

According to the report, turnovers by the leading brewers in the country which include International Breweries, Nigerian Breweries, Guinness, and Champion Brew grew 31.2% compared to N456.44 billion generated during the corresponding period in 2021.

Some of the leading beer brands in Nigeria are Heineken, Budweiser, Trophy lager, Hero, Life Continental, Goldberg, Gulder, and Guinness, amongst others.

 

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