Award-Winning Nigerian Designer Launches Multi-disciplinary Creative Agency
Kayode Olowu, award winning Art Director and Designer, has launched a multi-disciplinary creative agency called OneWildCard into the marketing communication space.
The new agency is coming at a time when brands are seeking innovative ways to stand out among competitors, especially in the area of deploying technology, storytelling and content marketing techniques to capture their target markets.
OneWildCard is borne out of the desire to create designs that actually serve and stand out from all the noise and hype of regurgitate content. The agency combines culture, intuition and intelligence to solve communication, process and service challenges for brands.
The founder draws from his vast experience working with notable brands and agencies such as Metro Taxi, Access Bank, Pepsi, Orange Academy, BlackHouse Media (BHM) in Nigeria, and Geometry Global (Hamburg), among others.
According to Olowu, OneWildCard’s areas of core competence include Identity Development, Marketing Service, Process Design and other creative solutions.
“We choose to look the other way. We draw our inspiration from what people want, what is technologically possible, and what is viable from a business standpoint”, Olowu said.
Olowu, who has successfully led teams to deliver strategy, headed planning and execution of diverse marketing communications projects, has won over 10 international awards, including ADC (Germany), CLIO, D&AD and YGA. His works have also been featured in various design publications including Luerzer’s Archive 200 Best Packaging Design Worldwide.
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