Author: Zion Rufus

Cannes Lions at 70 sets stage for future defined by innovation, inclusivity, creative potential

By Zion Rufus For seven decades, the Cannes Lions International Festival of Creativity...

Fintech apps embrace alternative ad channels to optimize performance campaigns

By Zion Rufus The fintech industry is experiencing a significant surge, with Sensor...

Edwards tasks companies on harnessing digitalization for unparalleled performance

By Zion Rufus In the pursuit of operational excellence, companies are increasingly...

Tolu Ogunkoya’s final rite of passage out

By Zion Rufus The family of late Mr. Gbekeleoluwa Tolu Ogunkoya, has announced...

Six key mindsets for effective problem-solving in uncertain times

By Zion Rufus  In times of great uncertainty, the ability to solve complex problems...

Amachree takes on role as Head of Marketing Communications at Nigerian Breweries

Nigerian Breweries Plc, one of the largest brewing companies in Nigeria, has recently...

TikTok joins Loeries as official digital category partner

By Zion Rufus TikTok for Business is partnering with The Loeries 2023 as the official...

Davido, tech experts storm NOTE 30 Series launch

In the ever-evolving world of smartphones, we’re constantly bombarded with new...

Marketing professionals urged to embrace positivity following Presidential Inauguration

By Zion Rufus In the aftermath of Nigeria's historic presidential inauguration,...

Lagos, FirstBank partner to boost healthcare delivery in Ije-Ododo community

…Over 10,000 residents to benefit from new primary healthcare centre By Edu Abade In...