Author: Ralph Tathagata

NIPR commends Lagos Govt over appointment of PR experts

The Nigerian Institute of Public Relations (NIPR) has commended the initiative of...

E-tranzact hits N30tr on 400m transactions

E-tranzact International Plc, Nigeria’s premier financial technology company recorded...

FMCG giants still waste $50bn a year on digital despite media clean up

Despite aggressive media transparency drives from some of the biggest players in...

MTN maintains lead in African mobile market

Four major mobile network operators (MNOs) currently dominate the African market....

Berger Paints introduces New Colour World to drive growth

Poised to drive market share growth and reinforce its leadership in the paint segment...

Leo Burnett Chicago names Jordan Doucette Creative Officer

Most recently, Doucette led the agency’s award-winning work such as Kraft Now Pay...

The billionaire’s bible: It’s not everyone’s goal to be a billionaire

It is not everyone’s goal to become a billionaire, and it’s fine. We all have...

How PR chiefs view the role of influencers in their comms strategy

Influencer marketing has had a turbulent few years. After repeated instances of scandals...

NCC fines Airtel, 9mobile N136m for violating industry regulations

Two major network operators in the country, Airtel and 9mobile, have been slammed...

AB InBev set to launch new reality TV show, “The People’s Hero”

International Breweries Plc (“IB Plc”), the Nigerian unit of global brewer Anheuser-Busch...