Author: Ralph Tathagata

9mobile enables customers talk more as it reduces call rates with Morelife

9mobile has relaunched its Morelife Complete package to enable subscribers talk more...

Stallion-Bajaj inaugurates “First Keke Rally in Nigeria”

Stallion Auto Keke, a subsidiary of Stallion Group is now the new and sole distributor...

Heineken uses non-alcoholic beer sponsorship to increase market share amid pandemic

Heineken recently announced a sweeping change in its alcohol marketing by entering...

Airtel partners Standard Chartered Bank to drive fintech growth

To increase access to its mobile money services and drive fintech growth, Airtel...

Diageo’s decade long sustainability and responsibility goals record remarkable achievements

Diageo, maker of Johnnie Walker, Smirnoff and Guinness, has announced remarkable...

World’s most valuable alcoholic brands to lose $33bn brand value, says report

Brand Finance, an independent branded business valuation consultancy, has released...

Can creativity help brands recover from the Covid-19 pandemic?

Even the most digital brands have been surprised by the speed of change heralded...

MTN extends its digital strategy, launches Chenosis Marketplace

MTN is extending its digital strategy with the launch of a new pan-African Application...

Unilever set to switch to one corporate and legal London HQ by November

Unless “exit law” proposed by the Green Left Political Party sails through, Unilever...

Unilever concludes plan to sell off global black tea brands

Unilever is weighing the sale of its global black tea business by year end. The decision...