Author: Ralph Tathagata

Showmax prioritizes local content to counter Netflix, Prime Video

By Joseph Ekeng In an era of intensifying competition from streaming giants...

CBN takes eNaira sensitisation drive to UNILAG’s “Law Ladies”

Central Bank of Nigeria (CBN) has taken the sensitisation drive of eNaira to women...

TikTok’s Pulse Premiere to connect creators and advertisers

By Kingsley Odii TikTok, one of the most used social media platforms, has launched...

Google to test generative AI ads as its amps capabilities

By Ibidunni Banjoko In an attempt to catch up to some of its tech competitors in...

Madison blames lack of competence on marketing’s identity crisis

By Felicia Nwosu Christopher Madison, CEO Dentsu Kenya, has revealed that, in today's...

NATCOMS condemns arrears, urges banks to pay up USSD debt

By Felicia Nwosu To discourage the culture of accumulated unpaid arrears from...

Nitro 121 partners Philip Morris Limited, Red Star Express to drive growth with unmatched expertise

Nitro 121, a prominent brand and marketing powerhouse business committed to excellence...

Plus Acuity: Making a difference on the media advertising landscape

Plus Acuity came into the Nigerian media advertising space in 2016, and, right from...

Meta set to roll out ‘edit’ feature for all WhatsApp users

By Abimbola Mohammed Over the next few weeks, WhatsApp users globally will be able...

Nigerian agencies dominate 2023 Pitcher Awards

By Joseph Ekeng Nigeria emerged as the leading country at the sixth edition of the...