Author: Marketing Edge

Lagos NIPR to hold Digital PR summit

Lagos State  chapter of the Nigerian Institute of Public Relations (NIPR) will hold...

Why Nigerian brands are falling in love with video

In 2012 when Noah’s Ark launched Vconnect’s "You go Connect" video campaign on...

Heineken features Jose Mourinho in new global UEFA Champions league campaign

Heineken is pulling out all the stops with its new Uefa Champions League ad which...

Dentsu Aegis acquires Cosin Consulting with plan to integrate it with Isobar Brazil

Dentsu Aegis Network has announced the acquisition of Cosin Consulting (Cosin & Associados...

Arik confirms suspension of operations

The slide in the Nigerian airline industry has continued unabated as Arik Air has...

NB Plc’s Franco Mario Maggi heads ADVAN award committee

In a bid to make the 2016 ADVAN Marketing Excellence Awards a most memorable event,...

Buhari's Change campaign embroiled in plagiarism allegation

Lai Mohammed denies allegations Less than two weeks after President Mohammadu Buhari...

Dangote set November date to begin coal mining

The Dangote Cement Plc, a subsidiary of the Dangote Group, has said it will begin...

UBA Sponsored Ebola Movie ‘93 Days’ premiering Tuesday

The much talked about Ebola movie is finally set to hit the theatres as the Nigerian...

AAAN Suspends plans for a sub-regional LAIF

There are strong indications that the planned expansion of the 2016 Lagos Advertising...