Covered California, the state’s health insurance marketplace, has selected Code and Theory, a digital agency within the Stagwell network, to design and build its new digital platform aimed at improving how Californians access and enrol in health coverage.

According to the announcement, the redesigned platform will make it easier for Californians to navigate, compare and enrol in health plans. The new website will support multiple languages and is designed to deliver a consistent experience across devices, with accessibility, security and performance built into the platform from the outset.

The redesign will focus on simplifying the key user journeys from plan discovery through to enrolment, enabling consumers to quickly understand their coverage options and move through the process with greater confidence.

Covered California serves millions of Californians seeking health insurance through the state marketplace established under the Affordable Care Act.

Michael Treff, Chief Executive Officer of Code and Theory, described the assignment as one that carries genuine public responsibility. “Covered California sits at the center of how millions of Californians access care and that comes with real responsibility. We are here to build a platform for the marketplace that is clear, fast and inclusive, one that works across languages and devices, meets the highest standards for accessibility and security, and helps Californians move from questions to coverage with confidence,” he said.

Code and Theory said the appointment reflects its deepened commitment to public sector transformation through its dedicated Government Experience practice, which focuses on building digital infrastructure for government and public-facing institutions. The agency positions the Covered California assignment as an extension of its work helping public sector clients deliver accessible, high-performance digital services to the communities they serve.