Tobi Adekunle joins Eskimi as Marketing Manager
Global programmatic advertising platform in Africa, Eskimi has appointed digital and communications expert, Oluwatobi Adekunle as its Marketing Manager.
In his new role, Adekunle will be tasked with developing and implementing strategic marketing initiatives that drive business growth and client satisfaction in Nigeria and accross the African continent.
Prior to this new appointment, Adekunle served extensively as the Manager, Marketing Communications at Ikeja Electric, where he was responsible for leading product marketing, digital media, and internal and external stakeholder engagements through digital media; he also served as the Head of Marketing and Brand Communications at Sidmach Technologies, one of Nigeria’s leading technology companies.
Commenting on his appointment, the elated digital guru shared: “Everyone who knows me knows I love anything marketing and advertising technology, joining Eskimi feels like home that is, working in the industry of my profession. I am always passionate about using marketing tools to help organizations drive results; working with Eskimi positions me better at helping businesses solve marketing challenges through programmatic advertising that leverages data”
Tracing his career footmarks, the tech expert can also be credited for some of the most notable innovations and contributions to Nigeria’s digital economy including the introduction of an SME business solution and an Edutech solution; he was the convener of the first Digital Marketing Conference in Nigeria; founder of one of the largest digital marketing communities in Africa (DMMNigeria); and co-founder of The Association of Digital Marketing Professionals (ADMARP), Nigeria’s largest society of digital marketing practitioners. He also drove the adoption of e-Billing, a novel idea that changed the utility billing operations in Nigeria.
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