Youtube

How junk food marketing is hijacking youth online

 In Nigeria, young people are spending more time online than ever. TikTok, Instagram,...

YouTube unveils AI-powered safety feature for teen users

In a move to improve user safety, YouTube has announced a new in-app feature powered...

Advertising titan Senator Akinola Odunsi celebrates 80 years of impactful journey

It was glitz, glamour and panache as Senator Akinola Odunsi, a renowned advertising...

The director never sleeps: how AI is changing the future of video marketing

Attention is costly, content fatigue is real, and resources are more constrained...

YouTube sustains position as top company in TV viewership, maintains the top share

Digital streaming continues to reshape the media landscape, and YouTube is leading...

YouTube exceeds Q1 forecast as Ad sales rise by 21%

By Oluwaseyi Lawal YouTube has exceeded expectations in advertising revenue during...

EU privacy advocates call for end to YouTube Ad Blocking crackdown

By Oluwaseyi Lawal As YouTube intensifies its efforts to combat ad blockers,...

YouTube tackles misinformation, cracks down on harmful cancer treatment content

By Kingsley Odii In a bid to combat the rampant spread of misleading information...

YouTube’s Ad Revenue Surges to $30.4 Billion

Despite the challenges posed by a global slowdown in digital ad investment and intensifying...

TV consumption declines as streaming platform rises to 34.3%

By Felicia Nwosu Nielsen, the global leader in audience insights, data and analytics, through...