Tag: uefa

FIFA dangles $25m carrot for members’ buy-in on biennial World Cups

In a pitch to more than 200 member countries Monday, FIFA has promised millions of...

Nigeria Info, Wazobia Max gain broadcast rights ahead of Euro 2020

In a bid to create a quality sport-broadcasting experience for Nigerians, leading-media...

PepsiCo, UEFA enter five-year Women’s Football sponsorship deal

PepsiCo has entered a partnership deal with UEFA Women’s football. The five-year...

Pepsi Launches ‘Superfans’ Global Campaign

As part of its global UEFA Champions League partnership, global soft drink brand,...