Pepsi

How Adenuga’s belief in indigenous culture has positioned Ojude-Oba Festival for global relevance

There is no doubt that, Adenuga's belief in indigenous culture, over the years, has...

A Force at the helm: Okikioluwa Oyeyiga levels up as Business Director at The Hook

Quintessential amazon, Okikioluwa Oyeyiga, has been  appointed as Business Director...

Nitro 121 sparks creativity in Schools with “Fuelling Future Creatives” CSR drive

To flag off its 20th anniversary celebrations, Nitro 121 took a creative drive outside...

Anietie Udoh Joins Jury Panel of 2025 Effie Awards South Africa

Anietie Udoh, renowned Nigerian marketing strategist, has joined the jury panel for...

Unilever set to acquire Dr. Squatch a fast-growing men’s grooming brand

Unilever plans to acquire Dr. Squatch, a men’s personal care company based in the...

Why strategic communication is the next vanguard — Ogunwumi

Taiwo Ogunwumi, the Chief Executive Officer of Brooks and Blake, has submitted that,...

Celebrating a legacy in motion, Segun Ogunleye, the man who breathes life into brands

Today is not just the anniversary of a birth. It is the celebration of a spirit,...

PepsiCo, VaynerMedia build new creative engine to fuel cultural pulse of consumers

PepsiCo is shaking up its marketing playbook. Specifically, it is adopting a bold...

The lemon-lime overtake: when Sprite’s spark challenged the cola-crown

For decades, the frothy battlefield of global drinks has been mirrored by the titanic...

Pepsi rolls out AI-powered campaign, two new zero sugar flavors to woo Gen Z

By Felicia Nwosu Pepsi is blending flavor with futuristic tech in its latest campaign,...