Tag: Out-of-Home

FPL Media launches new advertising and branding platforms in Lagos

After a thorough review from other interested parties, FPL Media, a leading out-of-home...

Cutting-edge strategies that would still cut it in 2021

Through 2020, despite the pandemic, a lot of future-fit businesses were able to weather...

Dozie Mbanefo: Consummate Adman with style, swag and panache

Prince Dozie Mbanefo, Managing Director/ Chief Executive Officer of New Crystal Communications...

COVID-19 pandemic threatens N4billion revenue target by LASAA

Facts have emerged that the projected revenue target of four billion naira (N4bn)...

A hug and a million accomplishments: The duo that excites

Ever heard of friendship goals? Here’s one you would love to emulate. It doesn’t...

Outdoor tourism receives a boost as Covid-19 restrictions encourage travelers

A recent social media and online campaign www.exploremyregion.com, initiated by Bavaria-based...

Nigeria’s $140 million worth OOH business under threat amid Covid-19 pandemic

The global Covid-19 pandemic has stalled the growth of Nigeria's Out-of-Home (OOH)...

OOH in a pandemic: When crisis catalyses collaboration

When lockdown was first announced, out of home (OOH) advertisers reacted in panic,...

Stakeholders chart way forward on advertising debt issue

Over the years, the Out-of-Home (OOH) sectoral group of Nigeria’s advertising industry...

FCT billboard signage agency decries quacks’ operations in OOH

As players in the Out-of-Home (OOH) advertising sector battle for improved business...