Tag: OOH

EU places restrictions on AI

By Kingsley Odii The use of generative artificial intelligence (AI) is set to...

OOH advertising poised to overtake print spend – experts

By Joseph Ekeng In a rapidly evolving advertising landscape, experts are predicting...

UNICEF partners NUC to promote ethical reporting on children issues

By Felicia Nwosu In order to raise the level of awareness and understanding of child...

Geopath releases new data for OOH to boost audience reach

By Felicia Nwosu Geopath, the global company that powers a smarter OOH marketplace...

Meet OAAN’s 5 new inductee agencies

By Felicia Nwosu To promote professionalism and demonstrate corporate solidarity,...

Global OOH to grow at $47,100.5 million in 2031

By Felicia Nwosu The global Out-Of-Home (OOH) advertising market has been projected...

Digital OOH increases ROI, accountability – Eguridu

By Ibidunni Banjoko Tony Eguridu, General Manager at Michael Angelo Media Ltd, one...

Combine technology, creativity to stay ahead of the curve – Eguridu

By Felicia Nwosu Against the backdrop of numerous changes in the marketing communication...

Our problem isn’t thinking out of the box, but lack of enabling environment – Ajufo

By Felicia Nwosu Emmanuel Ajufo, President of the Out-of-Home Advertising Association...

Airpower holds workshop, highlights benefits of airport advertising

By Felicia Nwosu To enable brands to optimise their untapped potential and advertising...