Tag: media

MultiChoice’s profits plummet over 200% as streaming giants’ pressure mounts

By Joseph Ekeng MultiChoice Group, Africa's largest subscription entertainment...

CNN TV digital ad revenue jumps to 39% YOY

By Felicia Nwosu MediaRadar, an award-winning advertising intelligence platform,...

The future of measurement requires rethink – Experts

By Abimbola Mohammed The future of measurement requires a major rethink. For this...

Throwback Thursday: Nigeria’s legendary Poets

By Abimbola Mohammed   In continuation of our last week throwback Thursday,...

Battle for ad revenue drives cut-throat rivalry in Social media market

By Ibidunni Banjoko Social media advertising makes the second biggest market in...

FPL Media: Connecting brands with target audiences via  innovations, technology

Inspired by a passion to offer unrivalled services to its varied clients , Four Pulley...

Lull in global Ad Spend Growth in 2023 – Dentsu Report

Joseph Ekeng A recent report by Dentsu, titled "Global Ad Spend Forecasts," has...

Nickelodeon introduces new brand refresh

By Kingsley Odii Nickelodeon, the popular children's television network, has unveiled...

MARKETING EDGE set to hold 2nd Quarterly Virtual Summit

By Felicia Nwosu Leading marketing and advertising magazine, MARKETING EDGE has...

Carlsberg initiates global media account review

By Joseph Ekeng Carlsberg, the renowned brewing company, has taken a significant...