The role of Public Relations has been so much underestimated and most times, relegated...
In a tough consumer economy, pricing and volume can become powerful marketing tools...
Ah, social media marketing - the buzz words of today. When a customer searches the...
The opening keynote of Gartner Symposium 2019 was a comprehensive session on 'winning...
The Heineken House in Lagos and other centres across Nigeria will definitely be a...
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For the much desired growth to be realised in Nigeria’s Integrated Marketing Communications...
British Airways has seen its corporate reputation plummet to a four-year low after...
The monthly Lagos Public Relations Clinic, the professional enlightenment forum of...
Soft drinks giant Coca-Cola has reaffirmed its faith in Uefa by extending its long-term...