Marketing

Ogilvy wins iconic Zippo brand global account

WPP’s Ogilvy has been selected by Zippo, creator of the windproof lighter, as its...

FPL Media launches new advertising and branding platforms in Lagos

After a thorough review from other interested parties, FPL Media, a leading out-of-home...

Fintechs to compete for $125, 000 in 2021 edition of Visa Everywhere initiative

In a bid to the focus is on expansion and accessibility, Visa, the world’s leading...

2021 is still going to be about Covid—Playhouse

By Zion Rufus No doubt, consumer behavior and the acceleration of digital transformation...

Nigerian Breweries posts ₦337billion revenue in 2020 financial year

The Board of Directors of Nigerian Breweries Plc has released its audited financial...

Desperados partners emerging artists for Augmented Reality campaign

Drink brand, Desperados known for going beyond the obvious, is partnering with talented...

Unilever’s Knorr launches “Eativists” global campaign

Unilever-owned food and seasoning brand, Knorr has launched “Eat for good”, a...

PR trends accelerated by Covid-19 pandemic

When some of us rang in the 2020 new year with loud cheers, raised glasses and 'twenty...

S4 Capital joins Amazon, Coca-Cola and Unilever to sign Climate Pledge

U.K based S4 Capital has become the first company in the marketing and advertising...

Jumia Nigeria partners Unilever on new Closeup variant

In a bid to make the new Closeup variant and its unique benefits available to millions...