Marketing

Coca-Cola appoints Kenya’s Debra Mallowah as VP for East, Central Africa franchise

Kenya’s Debra Mallowah has been appointed as the new Vice president for Coca- Cola’s...

Droga5 named ADCOLOR’s creative agency of record

ADCOLOR, the premier organization dedicated to celebrating and promoting professionals...

Coca-Cola excites consumers with music campaign

Coca-Cola has launched a new campaign known as “Open That Coca-Cola,” which tends...

Pepsi unveils new global campaign “Fizz to life”

  Pepsi has launched a new global campaign “Fizz to life”. The global...

Leo Burnett appoints Emily Doskow as Chief Marketing Officer

Global creative powerhouse, Leo Burnett, has appointed Emily Doskow as Chief...

Coca-Cola Zero Sugar will be the company’s biggest source of growth in 2021, says CEO

Coca-Cola CEO has said the biggest source of growth for the next few years will likely...

Ogilvy wins iconic Zippo brand global account

WPP’s Ogilvy has been selected by Zippo, creator of the windproof lighter, as its...

FPL Media launches new advertising and branding platforms in Lagos

After a thorough review from other interested parties, FPL Media, a leading out-of-home...

Fintechs to compete for $125, 000 in 2021 edition of Visa Everywhere initiative

In a bid to the focus is on expansion and accessibility, Visa, the world’s leading...

2021 is still going to be about Covid—Playhouse

By Zion Rufus No doubt, consumer behavior and the acceleration of digital transformation...