Tag: Marketing

OAAN reacts to LASAA boss sack, welcomes new head

The Outdoor Advertising Association of Nigeria (OAAN) has reacted officially to the...

Maurice Saatchi vacates advertising agency he co-founded

Lord Maurice Saatchi recently resigned from M&C Saatchi, an advertising firm...

Dubai Lynx announces Fernando Machado, Burger King Global CMO as head of 2020 Festival speakers

Dubai Lynx International Festival of Creativity, the leading competition and awards...

Casers Group bags National Productivity Merit Award for outstanding performance

Casers Group, one of Africa's leading advertising groups, has been awarded the much...

2019 LAIF Awards to explore authenticity of the African story

Storytelling and the authenticity of the African story would be at the central theme...

Outdoor operators must resist tax imposition on billboards, says Anyaonu

Business operatives and stakeholders in Nigeria’s Outdoor Advertising Industry...

MTN partners Spelling Bee competition to produce One Day CEO

Winners have emerged in the 2019 edition of the Lagos State Spelling Bee Competition...

Why we can’t obtain billings figure for PR investments in Nigeria – Badejo-Okunsanya

Veteran Nigerian Public Relations practitioner, Yomi Badejo Okusanya, has shed more...

I don’t see advertising agencies going into extinction, says expert

Oti Ukubeyinje, Head of Operations and Sales, Opera Mini, Nigeria, has dismissed...

When PR becomes both attack and defence

The supreme art of war is to subdue the enemy without fighting.” - Sun Tzu (The...