Tag: Marketing

Global advertising spend to fall by 8.1% ($49.6bn) to $563bn this year, says Warc

Global advertising spend is set to fall by 8.1% ($49.6bn) to $563bn this year, led...

OAAN may lobby Information Minister over N50bn CBN loans for creative industry

Feelers emanating from the Outdoor Advertising Association of Nigeria (OAAN) have...

Elev8 Media re-ignites competition in Nigeria’s Out-of-Home advertising with new product -“The Tower of Oworo”

“Impossible is nothing & nothing is Impossible”, reads a captivating and...

VoxComm accuses clients of ‘bullying’ agencies over payment terms?

Pernicious habits… falsely enhancing liquidity… flagrantly flouting contracts…...

Cannes Lions to release The Global Lions Creativity Report of the Decade

Cannes Lions has announced that it will release a Global Lions Creativity Report...

Emma Agu offers fresh insights on Managing FCMG Brands amid and post-Covid-19 pandemic on MARKETING EDGE Live Instagram Friday

It would be another exciting moment this Friday when MARKETING EDGE, Nigeria’s...

PR Beyond publicity stunts

Public relations has suffered a 'reputation crisis' over time. A profession designed...

Hayat Kimya Nigeria marks 5 Years, assures on quality products

Hayat Kimya Nigeria, world number 5 leaders in Diaper manufacturing, has assured...

Bunmi Oke, former AAAN President leads conversation on Marketing Edge Live Instagram Chat Tuesday

Stakeholders in the integrated marketing communications industry across the globe...

TBWA\Media Arts Lab, BBDO win top honours at ADC Awards

Awards shows have been all but canceled this year because of Covid-19, but that doesn’t...