Marketing

Baba Awopetu picks strategy and marketing consultancy job at Stragmar

By Abimbola Mohammed Stragmar, a growth-focused strategic marketing consultancy...

DIZO appoints White River Media as digital agency

DIZO, a global technology brand and the first brand under the realme TechLife ecosystem,...

SBC taps Yemi Faseun as its new chief corporate services officer

By Abimbola Mohammed Seven-Up Bottling Company (SBC) has appointed Yemi Faseun as...

5 KPIs to measure the effectiveness of company strategies

Measuring the effectiveness of the strategies adopted and implemented by an organization...

We must collaborate to grow our market – Kelechi Nwosu

By Kasim Bakare MD/CEO TBWA/Concept, Kelechi Nwosu has charged stakeholders in the...

Lanre Adisa hosts two industry amazons on LAIF & DIRECT tomorrow

Association of Advertising Agencies of Nigeria (AAAN) has announced that it will...

CSR helps build brand equity, positioning – Chidi Nwankpa

By Felicia Nwosu Brands have been advised to develop Corporate Social Responsibility...

Sir Tim Clark kicks off ATM Virtual with realistic outlook for the aviation sector

President of Emirates believes demand for air travel could come back at a ‘staggering...

9mobile Introduces Special Hajj Roaming Offer

Poised to enable Nigerians going for Hajj to remain connected with their families...

Young IMC professionals on upward movement

By Abimbola Mohammed There appears to be exciting movements in the Nigerian Integrated...