Tag: Marketing

Cannes Lions announces 2021 jury members

Highest ever representation from global brands, platforms, entertainment and technology...

Budweiser rewards “smooth kick-off” campaign winners

Budweiser, top quality lager beer and official sponsor of the English Premier League...

‘Never Watching Alone’: Shock results in UCL quarter-finals first leg as Heineken unveils new merchandise

The first leg of the UEFA Champions League Quarter-Finals got off to an entertaining...

Voriancorelli matches buyers and sellers

Convenience is one of the most essential elements of a customer-centric business....

Shoprite ready to exit Nigeria – CEO

Shoprite Holdings Limited has announced that it is set to conclude plans on the final...

Omnicom wins global deal with Allianz

Omnicom Group signed a global multi-year agreement with insurer Allianz for creative...

U.S digital ad revenue rose by 12% to $140bn in 2020 despite pandemic, says report

According to a new report commissioned by the Interactive Advertising Bureau(IAB)...

Why we convened IMC Quarterly Virtual Summit – Ajayi

John Ajayi, Managing Director/CEO MARKETING EDGE magazine, has revealed the reasons...

Employing marketing communications tools to navigate out of recession

By Ibidunni Banjoko Recessions tend to be a tightening of credit conditions on...

Publicis partners The Trade Desk to tackle third-party cookies concern

Publicis Groupe has launched a specialized service to help its clients track and...