Tag: Marketing

IMC experts laud MARKETING EDGE for promoting industry excellence through credible Awards

By Ibidunni Banjoko Stakeholders in the integrated marketing communications industry...

Ogilvy Africa appoints Sumanta Ganguly as the new Chief Strategy Officer

Ogilvy Africa has announced the appointment of Sumanta Ganguly as the new Chief Strategy...

Omnicom Media Group APAC names new chief digital officer

A global leader in the marketing communications industry, Omnicom Media Group (OMG)...

America’s unease over China’s brand equity rise

By Tunde Animasaun For more than 30 years, America, after the break-up of the...

Effects of Twitter ban on marketing and advertising in Nigeria

By Ibidunni Banjoko Twitter is a significant channel for marketing and advertising...

NAFDAC calls for synergy as US, EU reject made-in-Nigeria products

By Oghale Mafuru In response to the recent rejection of made-in-Nigeria products...

Brands & Marketing: Between profitability and sustainable environment

By Felicia Nwosu The need to have products that provide environmental, social...

MARKETING EDGE On TV hosts PR expert Obinna Inogbo on TVC Dstv Channel 418 @12:30PM this Wednesday

By Oghale Mafuru MARKETING EDGE on TV, the pioneer brand and marketing TV show...

X3M @9: A celebration of 9 golden years of consistency in innovation and creativity

By Kasim Bakare Having bestridden the advertising landscape like a colossus in...

Five reasons to use Instagram Reels Ads to grow reach and reel in engagement

If you want to learn how to increase your reach and engagement with your Instagram...

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