Tag: Marketing

NIMN moves to review Act

By Felicia Nwosu In its drive to be in tune with current realities and to deepen...

Redefine brand value as economic enabler, solution provider – IAA

By Felicia Nwosu The need for brands to go beyond business as usual and be seen...

Technology will accelerate growth on African continent – Juliet Ehimuan

By Abimbola Mohammed Juliet Ehimuan, Director, Google West Africa, has stressed...

Gov Sanwo-Olu urges IMC practitioners to identity with smart city vision for smart advertising delivery

By Felicia Nwosu Mr. Babajide Sanwo-Olu, the Executive Governor of Lagos State,...

Heineken unveils James Bond Spy Missions nationwide

Heineken, World’s Premium Lager Beer has partnered with the James Bond franchise...

Omnicom bags Mercedes-Benz global marketing account

Following a six-month pitch against Publicis Groupe, global marcomms leader, Omnicom...

LASAA to hold stakeholders conference and exhibition

By Oghale Mafuru Lagos State Signage and Advertisement Agency (LASAA), today,...

Arabian Travel Market 2022 going back to the future

Technology, sustainability, education & training, as well as equity in health,...

PZ Cussons launches new personal care products

Personal care products manufacturer, PZ Cussons East Africa, has enhanced its offering...

Global ad agencies partner IARD for global initiative on alcohol advertising

  World's leading advertising agencies including McCann, Publicis, and Dentsu...