Tag: Marketing

Documentary on modern advertising premieres at Cannes Lions

—The film, presented by Togetherr, features exclusive interviews with industry...

Key skills, traits that will help CMOs succeed in H2 2022

By Zion Rufus Today, the role of a Chief Marketing Officer (CMO) has become so...

Consumers reveal loyalty determinants to table water brands

 By Felicia Nwosu Water, they say, is life and one of the most essential entities...

Kellogg set to split into 3 companies

By Abimbola Mohammed As part of greater strategic, operational, and financial...

Global digital adspend hits $521.02bn in 2021, estimated at N30bn in Nigeria

Global digital advertising market has been calculated to have amounted to $521.02...

Domino’s offers Buy 1 Get 1 Free, All-Day value range pizzas to consumers

It is raining amazing deals this week as your favourite Pizza brand, Domino’s Pizza...

Cannes Lions names Netflix Co-CEO 2022 Entertainment Person of the Year

Cannes Lions has today announced Ted Sarandos, Co-CEO, Netflix, as the 2022 Entertainment...

Sweden, Germany, others lead Cannes Lions Festival day two winners

Cannes Lions announced its second day of winners in a live Awards Show in Cannes,...

Zelensky tasks admen on creative intervention at Cannes Lions 

Volodymyr Zelensky, President of Ukraine, has appealed to the creative community...

Traffic Radio concludes 10yrs anniversary with awards, gala night

By Abimbola Mohammed The Lagos Traffic Radio 96.1fm has on Sunday wrapped a six-day...