Marketing

Ogilvy elevates Bregeault to executive creative director in Paris

By Ibidunni Banjoko Ogilvy has recently promoted Benjamin Bregeault, a seasoned...

Glitz, glamour as MTN, Terra Seasoning, others win big at ADVAN Awards

By Felicia Nwosu  It was a dazzling evening of celebrating value in marketing,...

Hill & Knowlton taps Singh as MD for UK public affairs

By Ibidunni Banjoko Hill & Knowlton has appointed Tara Singh as the Managing...

X risks losing $75m advertising revenue before end of year

By Kingsley Odii Recently, it was reported by the New York Times that Elon Musk's...

KFC appoints Wall as UK and Ireland marketing director

By Oluwaseyi Lawal KFC UK & Ireland has announced that Kate Wall,...

Zenith Bank embarks on ambitious expansion plan with focus on France

By Joseph Ekeng  In a strategic move aimed at driving international...

TikTok parent company, ByteDance, announces mass layoffs

By Oluwaseyi Lawal TikTok parent company, ByteDance, has announced intention...

Digital financial crime skyrockets in Nigeria, fund recovery difficult

By Seun Johnson With the exponential growth of digital payment market...

Gate predicts AI could reduce workweek to 3 days

By Seun Johnson Billionaire businessman and owner of Microsoft, Bill Gates...

MARKETING EDGE on TV hosts Emokpaire this Wednesday

By Felicia Nwosu This week, Industry Conversation, a segment on MARKETING EDGE...