Tag: Marketing News Nigeria

Throwback Thursday: Nigerians with Guinness World Record

By Abimbola Mohammed Nigeria is a country with diverse culture, and tradition....

Coopetition: Winning strategy between alcoholic, non-alcoholic brands

By Felicia Nwosu It has been advocated by marketing experts that coopetition,...

EXMAN Professionals recall nostalgic experiential journey

By Felicia Nwosu Some pioneers and founding members in the Experiential Marketers...

Throwback Thursday: Tribute to veteran journalists

By Abimbola Mohammed Journalists are recognized world-over as the fourth estate...

CURLLA redefines beauty services in Nigeria

By Kingsley Odii The long awaited and highly anticipated opening of CURLLA, a...

Throwback Thursday: Early Yoruba soap opera in Nigeria

By Abimbola Mohammed If you grew up in the 80s, there’s a good chance that you...

FBN: Rising profile of a mega brand

Truly, FirstBank is truly the first! it is not just the first to start banking business...

UNESCO calls for global framework for  ethical use of AI

By Felicia Nwosu United Nations Educational, Scientific and Cultural Organization,...

Whispa Konnect launches Winwyse trade activation

By Oladapo Olatoyosi Taking the market space by storm, Whispa Konnect has launched...

Tussle as mobile-banking, conventional banks jostle for wallet share

By Felicia Nwosu The popular saying, ‘Necessity is the mother of invention’...