Advertising Practitioners Council of Nigeria (APCON) has held its 'Digital/Social...
Unilever has credited its shift to a more data-driven marketing approach for a “significant...
Nigeria, at various fora at home and abroad, has differently been described. While...
The Experiential Marketing Association of Nigeria (EXMAN) has declared its support...
Intermarketing’s Simon Long spins a yarn about why brands that are living their...
Member Agencies of the Experiential Marketing Association of Nigeria (EXMAN) accounted...
Diageo’s marketing spend for the last year jumped by 8% to over £2bn, contributing...
Anew survey finds that CMOs are shifting customer experience down the priority list...
Outdoor Advertising Association of Nigeria (OAAN) has deployed deliberate measures...
Leading media buying and planning agency, Media Seal, has gone a step ahead in expanding...