Tag: Branding

Consumers to rely less on influencers, AI in the next 5 years – Study

By Felicia Nwosu With more and more consumers losing confidence and trust in influencers,...

X set to launch peer to peer payments this year

By Oluwaseyi Lawal X, previously known as Twitter, is set to unveil its...

DStv, GOtv subscribers express mixed feelings on Multichoice’s decision to air AFCON matches

By Seun Johnson Mixed reactions have continued to greet the decision of...

2024: Top appointments in IMC industry so far

By Abimbola Mohammed Restructuring and revamping seem to be the in-thing across...

Anti-piracy protection market to witness significant growth from 2023 – 2030

By Felicia Nwosu As global creators continue to grapple with the multifaceted...

FG engages sugar companies to stabilize prices

By Ibidunni Banjoko The Ministry of Industry, Trade and Investment has initiated...

Verdant Zeal boss offers panacea to  brands on strategies to growth, relevance

By Seun Johnson Considering the myriads of economic challenges that...

Tokunboh George-Taylor consumate PR practitioner acquires Hill & knowlton Nigeria, floats Skot Communication

By Ibidunni Banjoko In a strategic move, Tokunboh George-Taylor, the former Managing...

CBN appoints new executives for Union Bank, others

By Abimbola Mohammed The Central Bank of Nigeria (CBN) has appointed new executives...

Supersport will air all AFCON matches, says Multichoice

By Ralph Tathagata DStv and GOtv will air all matches during the forthcoming...