Tag: Branding

Bridging digital divide to enhance consumers’ experience in 2024

By Seen Johnson Since the start of year 2024, the business landscape has...

Analyzing the fallout: Unilever’s exit and Nigeria’s economic outlook

By Joseph Ekeng Unilever Nigeria, a stalwart in the consumer goods industry,...

Global gin market to reach USD30.1 billion by 2031

By Felicia Nwosu A recently published report made available by Growth Market Reports...

FBN holdings appoints Otedola as board chairman

By Abimbola Mahammed Femi Otedola, the billionaire businessman and investor...

NCC reports steady growth in telecom subscriptions amid adjusted metrics

By Ibidunni Banjoko The Nigerian Communications Commission (NCC) has revealed...

GWR: Ewaoluwa sets record, sings Christmas songs for 31 hours

By Abimbola Mohammed Guinness World Record (GWR) has awarded Ewaoluwa Olatunji,...

VON DG urges journalists to promote nationalism through PR

By Ibidunni Banjoko The Director-General of Voice of Nigeria (VON), Mallam...

Highly awarded creative campaigns prove more effective – WARC

By Oluwaseyi Lawal In a recent study, WARC examined the synergy between...

Leveraging Super Eagles’ performance at AFCON to drive brand visibility, ROI

By Seun Johnson Since January 15th 2024, the Africa Cup of Nations...

Dubai Lynx reveals diverse and global 2024 jury line-up

By Oluwaseyi Lawal Dubai Lynx, the MENA region's premier platform for...