Tag: Branding

Top trends projected to propel CTV ads in Nigeria by 2025

By Seun Johnson Connected Television (CTV) advertising has emerged as a powerful...

Smartphone market to hit 140m users by 2025 as experts outline key drivers

By Seun Johnson The smartphone market in Nigeria has been projected to surpass...

Meet MARKETING EDGE’s Top 10 Strategist in Nigeria- Okewumi

Daniel Okewumi is a strategic maestro transforming Nigeria's brand landscape. In...

Mars to launch global account review

By Abimbola Mohammed Mars, Inc., the multinational conglomerate behind renowned...

Fueling organisational success with team’s shared vision, purpose

By Seun Johnson To drive success and achieve the expected return on investment,...

Regulatory bottleneck forces Starlink to stop residential kit orders in Nigeria

By Ralph Tathagata Elon Musk's Starlink said it has suspended new orders for its...

TGI advocates for stronger technical, vocational training

By Ralph Tathagata Dr. Remi Oni, Group Executive Director at TGI Group, has highlighted...

Nigerian Content HCD trainings commence as 300 youths benefit

The Nigeria LNG Limited has commenced its Nigerian Content Human Capacity Development...

Global CX outsourcing market to hit $171.81 billion by 2029

By Felicia Nwosu The global Customer Experience (CX) outsourcing market is projected...

Beyond the Brief: How brands, agencies can maximise partnerships for success

By Seun Johnson As brands continue to strive for survival and relevance in a competitive...