Branding

Unfolding Funke Akindele’s brand personae, motifs behind her celebrity

By Seun Johnson Funke Akindele, a multi-talented Nigerian actress, Nollywood superstar...

Nigeria’s podcast ad market to reach $2.12m in 2025

By Abimbola Mohammed Nigeria's Podcast advertising revenue is expected to grow...

Insight Publicis sweeps 2024 LAIF Awards, named Agency of the Year with historic win

Insight Publicis, Nigeria's leading creative advertising and marketing communications...

Flour Mills Marketing Director counts gains on 2024

By Seun Johnson Flour Mills of Nigeria Plc ended 2024 on a high note by celebrating...

Telecom tariffs expected to rise up to 40% by January 2025 By Ralph Tathagata

By Ralph Tathagata Telecom tariffs are expected to rise up to 40% by January 2025...

Major highlights that shaped 2024 in MARCOM industry

By Abimbola Mohammed As the curtain closes on 2024, Nigerian businesses are breathing...

Isiagu Café Liqueur unites Eastern Nigerians with Ilo-Ulo campaign

By Seun Johnson & Felicia Nwosu Grand Oak Limited, makers of Isiagu Café...

Corona Schools’ Trust Council flags off 70th Anniversary celebration

The Board of Trustees and the Governing Board of Corona Schools’ Trust Council...

The Coca-Cola Company, Coca-Cola HBC hold regulatory forum

To demonstrate its proactiveness, intentionality and commitment to stakeholder engagements,...

FirstBank kicks off DecemberIsaVybe 2024 with Kenny Blaq’s ‘Reckless’ musicomedy

By Bolaji Israel December marks a special time in Nigeria, a moment when people...