Branding

Nigeria’s mobile operators suffer 2.5M subscriber loss in April

By Joseph Ekeng In a recent report released by the Nigerian Communications Commission...

Zenith Bank leads other Nigerian banks by Tier 1 Capital in 2023 global rankings

For the fourteenth year in a row, Zenith Bank Plc has retained its ranking as the...

Publicis Groupe joins C2PA to protect content

By Abimbola Mohammed In a bid to protect invaluable Intellectual Property (IP),...

OOH advertising poised to overtake print spend – experts

By Joseph Ekeng In a rapidly evolving advertising landscape, experts are predicting...

Apple unveils mix-reality headset

By Abimbola Mohammed    Excitement has built up as Apple unveils its most ambitious...

Kraft Heinz reports strong Q1 results with 4.6% sales rise

By Felicia Nwosu Kraft Heinz, the processed foods giant, has reported an exceptional...

Martell-Davido partnership extended with ‘Davido XO’ launch

By Kingsley Odii Martell, a popular French cognac brand, has celebrated its renewed...

AB InBev’s market value plunges $27bln

Following Bud Light’s disastrous partnership with Dylan Mulvaney, AB InBev America...

MTN leads on “Africa’s Most Valuable Brand” latest ranking

By Joseph Ekeng MTN, the telecoms giant, has secured the top spot as Africa's most...

Coca-Cola announces Power of Creative Collision 2023

By Kingsley Odii Coca-Cola has unveiled a new summer music campaign aimed at tapping...