Tag: Branding

EXMAN Professionals recall nostalgic experiential journey

By Felicia Nwosu Some pioneers and founding members in the Experiential Marketers...

AB InBev restructures marketing teams as U.S. consumers boycott Bud Light

By Joseph Ekeng Following a recent boycott called against Bud Light beer by American...

Industry leaders caution brand custodians on religious, cultural nuances

By Felicia Nwosu Industry thought leaders in Nigeria’s Integrated Marketing Communications...

CURLLA redefines beauty services in Nigeria

By Kingsley Odii The long awaited and highly anticipated opening of CURLLA, a...

EXMAN unveils new logo for 10th anniversary

By Abimbola Mohammed In commemoration of its 10th anniversary, the Experiential...

CURLLA debuts in Lagos, promises pampered experience

By Felicia Nwosu It was glitz and glamour at Lekki Phase 1 and its environs as CURLLA...

CURLLA kicks off operations in Lagos

By Ibidunni Banjoko CURLLA Luxury Salon, a premium one-stop unisex beauty place,...

Life Beer’s Turu Ugo Lota 2.0 exudes power of emotional connection

By Joseph Ekeng Life Continental Beer has released a new commercial titled...

Nigeria’s IMC industry mourns Okoli, Ogunkoya

"...Each man's death diminishes me, For I am involved in mankind. Therefore, send...

Meta’s Q1 2023 revenue soars to $29b

Meta, the technology behemoth has posted $29b revenue for the first quarter of 2023.in...