Tag: Branding

Interswitch partners with Google Pay to transform digital payments in Nigeria

By Ibidunni Banjoko  Interswitch has entered into a strategic partnership with...

Lagos NIPR unveils bold initiatives, re-elects chairman, executive council

By Ibidunni Banjoko Mrs. Comfort Obot Nwankwo has been re-elected as the...

Africa’s digital economy to hit $712bn by 2050 – AfDB

By Felicia Nwosu The African Development Bank (AfDB) has revealed that Africa’s...

Marketers need to revisit branding and marketing fundamentals – Kazeem

By Abimbola Mohammed Ilyas Kazeem, Marketing Director, Food Commercial Division...

Amazon invests $4 billion in Anthropic to bolster dominance in generative AI

By Kingsley Odii To solidify its position in the race for generative Artificial...

UBA partners NIBSS to launch NQR-based Payment Solution

By Felicia Nwosu Africa’s innovative global bank, United Bank for Africa (UBA)...

Stakeholders call for repositioning of marine sector for sustainable growth

By Abimbola Mohammed & Felicia Nwosu It was glitz and glamour as The Maritime...

MARKETING EDGE on TV hosts Ufot tomorrow

By Oladapo Olatoyosi Foremost brand-focused, marketing and advertising television...

“Global bottled water market growth to exceed $364.43bn by 2028”

By Felicia Nwosu A market research firm, IMARC Group, has disclosed that the global...

H1 2023: Nigerian banks generate N73bn in account maintenance charges

By Kingsley Odii The latest half-year financial statements of 11 commercial banks...