Tag: Branding

How Nigerians earn money from football without engaging in sport betting

By Seun Johnson Since the resumption of 2023/24 football season across European...

African PR leader Rugambe inspires at East African PR Week in Uganda

By Ibidunni Banjoko The African Public Relations Association's Secretary-General,...

Brewing giants engage in elaborate battle for Africa’s dynamic beer market

By Joseph Ekeng Africa’s beer industry stands at the precipice of...

EU privacy advocates call for end to YouTube Ad Blocking crackdown

By Oluwaseyi Lawal As YouTube intensifies its efforts to combat ad blockers,...

Oyebanji canvasses need to infuse sustainability practices into brands’ lifecycle

By Felicia Nwosu With environmentalism and sustainability taking centre stage in...

LCCI declares free entry at the ongoing Lagos Intl Trade Fair

By Felicia Nwosu Good news for both shoppers and exhibitors as the organisers of...

CBN’s lift on 43 banned items needs further review – MAN

By Felicia Nwosu Following the move by the Central Bank of Nigeria (CBN) lifting...

QSR surge and the decline of local food outlets in Nigerian cities

By Seun Johnson With an incredible surge in urbanization across the country and...

MTN positioned to disrupt remittance market – Fitch

By Joseph Ekeng Leading telecommunications giant, MTN, is making significant...

Top marketing strategies for Black Friday

By Oluwaseyi Lawal As the holiday season approaches, businesses are gearing...