Brand news

Global linear TV Ad spend to decline 11.3% by 2026, says WARC

The television advertising landscape is undergoing a significant shift. Linear...

Firstbank launches Firstmonie merchant solution to advance digital payments across Nigeria

FirstBank has launched its FirstMonie Merchant Solution to strengthen digital payments...

Moniepoint launches ‘Made for Your Progress’ campaign with Victor Osimhen as brand ambassador

Moniepoint Microfinance Bank (MFB), one of Nigeria’s fastest-growing financial...

How Life Beer lit up Afiaolu Nnewi Festival 2025

‎Life Continental Lager Beer took a bold step recently by honoring and celebrating...

LinkedIn appoints Heather Freeland as first chief brand officer

 LinkedIn has appointed Heather Freeland as its first Chief Brand Officer. This...

Lucky winners smile home with cash prizes in Glo’s Jolly Cash Awards Kedor

Several lucky Nigerians on Monday received huge cash prizes in Globacom’s Jolly...

The unraveling of a food giant: why the kraft Heinz merger failed

 Ten years after a massive merger created a food giant, Kraft Heinz is breaking...

‎Freixe fired over undisclosed romance with subordinate

‎Laurent Freixe, the former CEO of Nestlé, has been hurriedly dismissed by the...

Nigeria’s data dilemma: Streaming dreams, soaring bills

 In living rooms across Nigeria, the satellite dish is fading into history. Families...

The power of one: why unified customer identity is retail’s growth engine

The retail industry is no longer driven by the biggest shops or the flashiest advertisements....