Tag: Agency

Two new sherrifs in town to determine future of Out-of-Home in Lagos

By Felicia Nwosu It has been a coincidental new dawn for the Lagos State Signage...

Professionals charge agencies on navigating pricing challenges

By Abimbola Mohammed Experts in the integrated marketing communications ecosystem...

U.S. Dentsu Creative appoints new CEO

By Ibidunni Banjoko Dentsu Creative has made changes to its leadership, parting...

Leo Burnett wins Confused.com creative assignment

By Abimbola Mohammed  Leo Burnett has been appointed as the new creative agency...

Nimbus Media empowers 20 women-led businesses

By Oluwaseyi Lawal In a groundbreaking move to promote gender equality and economic...

Omnicom acquires Flywheel Digital for $835M to extend offerings across channels

By Felicia Nwosu To deepen its sales and also integrate its offerings seamlessly...

WPP appoints Pattison as Global Chief People Officer

By Ibidunni Banjoko WPP, a multinational advertising and public relations company,...

GroupM picks PayPal global media duties

By Abimbola Mohammed GroupM, the global media planning and buying agency, has been...

PRCA engages Hewes as chief executive

By Felicia Nwosu The Public Relations and Communications Association (PRCA) has...

Proximic Comscore debuts political ad exposure to reach audiences privately

By Felicia Nwosu Proximic Comscore, a leading provider of audience and content targeting...