Agencies

Professionals highlight barriers to collaboration amongst agencies

By Zion Rufus Collaborating with existing players in the marketing ecosystem to...

I am not satisfied with agencies being sidelined- Sir Steve Omojafor

By Felicia Nwosu Advertising legend, Sir Steve Omojafor, former Chairman of Zenith...

Advertising group canvasses mergers and acquisition, honors industry leaders

  The Association of Advertising Agencies of Nigeria (AAAN) has shown great...

Clients in-housing, a threat to Ad agencies?

BY ZION RUFUS It is no longer news that as brands are looking to in-source different...

Stakeholders score Ajufo-led OAAN high on transformative leadership

By Felicia Nwosu What is an innovative association without creative and transformational...

Admen differ over proliferation of advertising agencies

The proliferation of advertising agencies in Nigeria has stirred mixed reactions...

Nigerian agencies rebuff Loeries competition

Despite its aggressive marketing efforts to get a sizeable number of creative agencies...

Lolu Akinwunmi warns Nigerian agencies against foreign affiliation partnerships

Group CEO of Prima Garnet Africa Mr. Lolu Akinwunmi has advised Nigeria marketing...

2019 elections: APCON urges agencies to play by the rules

As the 2019 elections approaches, and the nation draws closer to another potentially...

Implications of Loeries Bait on Local Agencies

By Daniel Eteghe Since the organizers of the Loeries Awards announced the special...