Brand David, an agency that is part of the Ogilvy and WPP group in India, is taking...
Finding evidence and return on investment solutions remains a crucial part of understanding...
The immediate past President of the Experiential Marketing Association of Nigeria...
P+ Measurement Services, Nigeria's leading media measurement and evaluation agency,...
Is social media killing advertising? You've probably heard this question 1,000 times...
Creating a mobile app is a phenomenal tool to help businesses improve their corporate...
Omnicom posted a 2.4% drop in revenue during the third quarter to $3.6 billion, which...
President of the Association of Advertising Agencies of Nigeria (AAAN), Ikechi Odigbo,...
The Walt Disney Company recently gave a glimpse into what its marketing strategy...
The global marketing technology market is now valued at an estimated $121.5 billion,...