Advertising

DDB World re-jigs global leadership

Renowned creative power-house, DDB Worldwide, has re-jigged its leadership with the...

APCON introduces new syllabus for prospective admen

Prospective advertising practitioners in the country will soon be tutored on the...

Publicis Groupe survives pandemic as its organic revenue declines 13%

Publicis Groupe has released its financial results for the three months to June,...

Ad industry celebrates Akin Odunsi at 75

The advertising industry in Nigeria is, today, celebrating one of its icons, Senator...

Coca-Cola reports decline in quarterly revenue, adopts refreshed marketing approach

Coca-Cola recently reported its largest decline in quarterly revenue in at least...

D&AD and WPP announce New Blood Academy 2020 for creatives

D&AD has announced the programme for the 2020 New Blood Academy, a creative bootcamp...

AB InBev rolls out global campaign to create a better world

As the global community hurts over racial inequality and social justice that sparked...

How transformational initiatives are yielding results at UM Nigeria

The transformational initiatives of the management of Universal McCann Nigeria, which...

IMC sectoral groups hail FG over task team on audience measurement, as committee submits report next week

Facts emanating from the Nigerian Integrated Marketing Communications sector have...

H2 2020: Predictions on what’s to come for the advertising industry

2020 seems like the year that everything has decided to go wrong in the world. But...