By Ibiduni Banjoko The phenomenon of influencer marketing has been around for...
By Zion Rufus Brands across the globe are beginning to ditch the product-driven...
Publicis Groupe has acquired Octopus Group, an integrated agency working...
The Advertisers Association of Nigeria (ADVAN) is set to host business leaders in...
Twitter is exploring ways to ease its dependence on advertising with the option of...
By Zion Rufus It is now a fact of history and a part of our lives that the...
New York Festivals International Advertising Awards, in partnership with...
Global agency, WPP has announced a global partnership with video-sharing...
By Zion Rufus To date, in-game advertising has been classified as a...
The Advertising Practitioner Council of Nigeria (APCON) will hold its 2021 Integrated...