Advertising

CHI Limited set to celebrate third annual Chivita World Juice Day

In recent times, health & well-being have emerged as a key focus for consumers,...

Stay ahead of clients, develop your own brief – Advertising experts tell agencies

By Oghale Mafuru As part of efforts to stir the tide of change in favour of advertising...

Advertising spend redirected as clients focus more on ROI – Experts

By Oghale Mafuru In a bid to optimize advertising spend and ensure that the stringent...

Relationship, collaboration key to accelerate growth of advertising – Medebem

By Felicia Nwosu Experiential marketing Amazon, Tolulope Medebem, the Chief Executive...

Maureen Akachi-Ngwu wins MARKETING EDGE Outstanding Media Personality of The Year Award

Seasoned Media and Communications Professional, and the Business Director of MediaSeal...

LIA appoints Terry Savage as Chairperson

  London International Awards (LIA) is pleased to announce the appointment...

Digital moves things fast, gets agency business done in real time – Bunmi Oke

By Ibidunni Banjoko Before, it looked like a sacrilege if you had a meeting with...

Covid-19 has unlocked more resilient and resourceful workforce – Olukayode

By Felicia Nwosu Olukayode Ibrahim-Faizal, Shopper and Customer Marketing Manager...

Loeries finalists show creative excellence is thriving during pandemic

The Loeries finalists have been announced for 2021 and the finalists demonstrate...

Marketing is not rocket science, but data-driven – Osamede Uwubanmwen

By Felicia Nwosu Osamede Uwubanmwen, the General Manager, Biogenerics Nigeria...