Tag: Advertising

WPP, Snap Inc. collaborate to deliver AR solutions for brands

  Creative transformation Company, WPP and Snap Inc. has announced a global...

IMC practitioners celebrate Nigeria’s Independence Day amidst uncertainty

By Felicia Nwosu As Nigeria marked her 61st Independence Day anniversary, industry...

LASAA should protect OOH investments – MIPAN president

By Felicia Nwosu Femi Adelusi, President of Media Independent Practitioners Association...

Lagos Traffic Radio launches online advertising to enhance mandate

In a bid to broaden its horizon for the fulfillment of its mandate, Lagos Traffic...

Advertising moves in sympathy with the economy – Dr. Fadolapo

By Felicia Nwosu Dr. Olalekan Fadolapo, Registrar, Advertising Practitioners Council...

OAAN, MIPAN set to hold annual Health Walk

By Abimbola Mohammed The Outdoor Advertising Association of Nigeria (OAAN) in...

The Coca-Cola Company unveils new global brand platform

By Ibidunni Banjoko The Coca-Cola Company has unveiled a new global marketing...

Dentsu introduces gaming solution as in-game advertising shoots through the roof

By Zion Rufus International advertising and PR company, Dentsu has launched Dentsu...

Oliver Fuselier of Great Guns USA and Tanya LeSieur of MUH-TAY-ZIK/HOF-FER engage Creative LIAisons mentees with their ‘Ask Me Anything’ Virtual Seminar

Oliver Fuselier, Managing Director/Executive Producer of Great Guns USA, partnering...

Global ad agencies market to hit $348.4 billion; WPP, Omnicom Group, others lead growth

By Zion Rufus The global advertising agencies market is projected to hit $348.4...